← back to pinglynk.com
pinglynk · character sheet · v1

LYNK the lynx

The mascot was hiding in the name the whole time. A lynx can hear a mouse under two feet of snow. Lynk hears a keyword under two thousand comments.

DEFAULT POSE / MODEL
NameLynk — rhymes with the button people comment for
SpeciesLynx. Tufted ears (his antennas), cheek ruffs, bobbed tail — no loose ends.
JobSits in your comment section. Listens for one word. Sends the DM before you've noticed the comment.
Record0.4s avg delivery · 0 missed
SleepsConstantly. It doesn't slow him down.

01 — Backstory

lynk used to watch a creator paste the same link into DMs at 11pm. reply ten, reply twenty, reply forty. the comments from yesterday never heard back at all.

lynxes don't chase everything that moves. they pick one sound, wait, and don't miss. so lynk picked one word — whatever word you give him — and now the moment it lands in a comment, the DM is already gone. 0.4 seconds. asleep, mid-meeting, posting the next reel. doesn't matter.

he's never bragged about it. bragging takes longer than sending.

02 — Personality & voice

01calm — watchful, never frantic02fast only when it counts03deadpan — dry one-liners04reliable to the point of smug (quietly)05hates repetition — it's why he exists

Lynk says

  • "sent."
  • "under a second. as usual."
  • "i heard it before you did."
  • "you can sleep. i don't paste slower at night."

Lynk never says

  • "🚀 GAME-CHANGER!!"
  • "Don't miss out!!"
  • anything with three exclamation marks
  • hype words — same rule as the brand

03 — Expression strip (for avatars, reactions, stickers)

neutral — default
keyword heard
delivered
“you're welcome”
asleep (still working)
mid-pounce

04 — Pose library (each card = one reusable scene)

The Watch
default pose — site header, pfp with body, general use
"link"
Keyword Heard
empty states, "waiting for comments", setup screens
The Pounce · 0.4s
signature pose — reel thumbnails, hero moments, launch posts
z z sent
Asleep, Still Sending
"works while you sleep" — night posts, automation content
0.4s
Delivered
success states, testimonials, "it just works" posts
?
Head Tilt
error states, FAQs, "wait, what?" hooks, myth-busting posts

05 — Colors & construction

#131110ink — site bg (theme color)
#F2A03Dfur — lynk's body
#241812markings — ears, tail, lines
#FFE9C4cream — chest, muzzle
#FFD24Abolt — speed, one per scene

06 — Rules so he stays on-model

Always

  • Flat shapes, no gradients — matches the no-hype brand
  • Dark ear tips + tufts. The tufts are the antennas — never remove them
  • Bobbed tail with dark tip (it's a lynx, not a cat)
  • Zigzag cheek ruffs — his silhouette identifier
  • Max one ⚡ bolt per scene

Never

  • No open-mouth screaming excitement — he's calm
  • No droopy ears (except asleep pose)
  • No long tail, no whisker lines, no extra detail
  • No motion blur — speed lines only
  • Don't put him on white — he lives on #131110